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Titre : | Social Science and Medicine, Vol.74, n°12. - June 2012 |
Type de document : | Bulletin |
Paru le : | 01/06/2012 |
Dépouillements
Ajouter le résultat dans votre panierArticle : Périodique
This article aims to help resolve the apparent paradox of producers of addictive goods who claim to be socially responsible while marketing a product clearly identified as harmful. It advances that reputation effects are crucial in this issue an[...]