Article de Périodique
Cigarette warning label policy alternatives and smoking-related health disparities (2012)
Auteur(s) :
J. F. THRASHER ;
M. J. CARPENTER ;
J. O. ANDREWS ;
K. M. GRAY ;
A. J. ALBERG ;
A. NAVARRO ;
D. B. FRIEDMAN ;
K. M. CUMMINGS
Article en page(s) :
590-600
Refs biblio. :
49
Domaine :
Tabac / Tobacco / e-cigarette
Langue(s) :
Anglais
Thésaurus géographique
ETATS-UNIS
Thésaurus mots-clés
TABAC
;
CIGARETTE
;
AVERTISSEMENT SANITAIRE
;
IMAGE
;
ETUDE RANDOMISEE
;
EVALUATION
;
EFFICACITE
;
PREVENTION
Note générale :
News: Pictorial health warnings on cigarette packs have more impact on smokers than words, US study shows. Mayor S., British Medical Journal, 2012;345(7884): e7807.
Résumé :
BACKGROUND: Pictorial health warning labels on cigarette packaging have been proposed for the U.S., but their potential influences among populations that suffer tobacco-related health disparities are unknown.
PURPOSE: To evaluate pictorial health warning labels, including moderation of their influences by health literacy and race.
METHODS: From July 2011 to January 2012, field experiments were conducted with 981 adult smokers who were randomized to control (i.e., text-only labels, n=207) and experimental conditions (i.e., pictorial labels, n=774). The experimental condition systematically varied health warning label stimuli by health topic and image type. Linear mixed effects (LME) models estimated the influence of health warning label characteristics and participant characteristics on label ratings. Data were analyzed from January 2012 to April 2012.
RESULTS: Compared to text-only warning labels, pictorial warning labels were rated as more personally relevant (5.7 vs 6.8, p CONCLUSIONS: Pictorial health warning labels with graphic images have the most-pronounced short-term impacts on adult smokers, including smokers from groups that have in the past been hard to reach.
PURPOSE: To evaluate pictorial health warning labels, including moderation of their influences by health literacy and race.
METHODS: From July 2011 to January 2012, field experiments were conducted with 981 adult smokers who were randomized to control (i.e., text-only labels, n=207) and experimental conditions (i.e., pictorial labels, n=774). The experimental condition systematically varied health warning label stimuli by health topic and image type. Linear mixed effects (LME) models estimated the influence of health warning label characteristics and participant characteristics on label ratings. Data were analyzed from January 2012 to April 2012.
RESULTS: Compared to text-only warning labels, pictorial warning labels were rated as more personally relevant (5.7 vs 6.8, p CONCLUSIONS: Pictorial health warning labels with graphic images have the most-pronounced short-term impacts on adult smokers, including smokers from groups that have in the past been hard to reach.
Affiliation :
Department of Health Promotion, Education, and Behavior, Arnold School of Public Health, University of South Carolina, Columbia, SC, USA