|Titre :||Cigarette warning label policy alternatives and smoking-related health disparities (2012)|
|Auteurs :||J. F. THRASHER ; M. J. CARPENTER ; J. O. ANDREWS ; K. M. GRAY ; A. J. ALBERG ; A. NAVARRO ; D. B. FRIEDMAN ; K. M. CUMMINGS|
|Type de document :||Article : Périodique|
|Dans :||American Journal of Preventive Medicine (Vol.43, n°6, December 2012)|
|Article en page(s) :||590-600|
|Note générale :||News: Pictorial health warnings on cigarette packs have more impact on smokers than words, US study shows. Mayor S., British Medical Journal, 2012;345(7884): e7807.|
|Discipline :||PRE (Prévention - RdRD / Prevention - Harm reduction)|
Thésaurus TOXIBASETABAC ; CIGARETTE ; AVERTISSEMENT SANITAIRE ; IMAGE ; ETUDE RANDOMISEE ; EVALUATION ; EFFICACITE ; PREVENTION
BACKGROUND: Pictorial health warning labels on cigarette packaging have been proposed for the U.S., but their potential influences among populations that suffer tobacco-related health disparities are unknown.
PURPOSE: To evaluate pictorial health warning labels, including moderation of their influences by health literacy and race.
METHODS: From July 2011 to January 2012, field experiments were conducted with 981 adult smokers who were randomized to control (i.e., text-only labels, n=207) and experimental conditions (i.e., pictorial labels, n=774). The experimental condition systematically varied health warning label stimuli by health topic and image type. Linear mixed effects (LME) models estimated the influence of health warning label characteristics and participant characteristics on label ratings. Data were analyzed from January 2012 to April 2012.
RESULTS: Compared to text-only warning labels, pictorial warning labels were rated as more personally relevant (5.7 vs 6.8, p CONCLUSIONS: Pictorial health warning labels with graphic images have the most-pronounced short-term impacts on adult smokers, including smokers from groups that have in the past been hard to reach.
|Domaine :||Tabac / Tobacco|
|Refs biblio. :||49|
|Affiliation :||Department of Health Promotion, Education, and Behavior, Arnold School of Public Health, University of South Carolina, Columbia, SC, USA|