
Mots-clès : MARKETING
Documents disponibles dans cette catégorie (243)

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British Medical Journal, Vol.347, n°7928 - 12 October 2013
2013
Bulletin : Périodique
This advisory introduces readers to cannabidiol (CBD), how it is derived, and how it differs from delta-9 THC and other cannabinoids. The advisory focuses on the risks and harms of CBD, especially those sold over the counter. This advisory also [...]
La question de la consommation d'alcool des jeunes et de ses conséquences est devenue, depuis quelques années, une priorité des politiques publiques. Face à une situation préoccupante, les pouvoirs publics, et plus largement l'ensemble des acteu[...]Nouveauté
J. NOEL ; Z. LAZZARINI ; K. ROBAINA ; A. VENDRAME | 2017
Dans Addiction (Vol.112, Suppl.1, January 2017) Article : PériodiqueSelf-regulation has been promoted by the alcohol industry as a sufficient means of regulating alcohol marketing activities. However, evidence suggests that the guidelines of self-regulated alcohol marketing codes are violated routinely, resultin[...]
L. J. FINAN ; S. LIPPERMAN-KREDA ; J. W. GRUBE ; A. BALASSONE ; E. KANER | 2020
Dans Journal of Studies on Alcohol and Drugs (Suppl.19, March 2020) Article : PériodiqueOBJECTIVE: This article provides a systematic review of cross-sectional research examining associations between exposure to alcohol marketing and alcohol use behaviors among adolescents and young adults. METHOD: Literature searches of eight ele[...]
R. ROOM ; P. O'BRIEN | 2021
Dans Drug and Alcohol Review (Vol.40, n°3, March 2021) Article : PériodiqueIn public health terms, alcohol is no ordinary commodity. It accounts not only for a substantial portion of the world's burden of disease but also for much social harm. Because of this, a majority of countries have some kind of restrictions beyo[...]
G. J. MEERKERK ; B. VAN STRAATEN | 2019
Dans Substance Use and Misuse (Vol.54, n°5, 2019) Article : PériodiqueOBJECTIVES: The aim of this study was as follows: (a) to study the relation between alcohol advertisement exposure and the initiation of (binge) alcohol drinking among secondary school students, and (b) to identify subgroups of students that may[...]
Attempts to address youth drinking have focused on the various factors that may play a role in shaping patterns of consumption. These include the role of beverage alcohol marketing. At the heart of the debate is the impact of beverage alcohol m[...]Nouveauté
D. JERNIGAN ; J. NOEL ; J. LANDON ; N. THORNTON ; T. LOBSTEIN | 2017
Dans Addiction (Vol.112, Suppl.1, January 2017) Article : PériodiqueBackground and Aims: Youth alcohol consumption is a major global public health concern. Previous reviews have concluded that exposure to alcohol marketing was associated with earlier drinking initiation and higher alcohol consumption among youth[...]![]()
Journal of Studies on Alcohol and Drugs, Suppl.19 - March 2020 - Alcohol marketing and youth drinking: Is there a causal relationship?
2020
Bulletin : Périodique
J. D. SARGENT ; S. CUKIER ; T. F. BABOR | 2020
Dans Journal of Studies on Alcohol and Drugs (Suppl.19, March 2020) Article : PériodiqueThis supplement to the Journal of Studies on Alcohol and Drugs contains eight articles that summarize the current scientific literature that has assessed the scope and extent of alcohol marketing, the scientific evidence that exposure to alcohol[...]
This report details how alcohol companies are using the latest new media technologies to promote their products using methods that appeal to youth. Beer and alcohol companies are targeting consumers through social media, online video, mobile pho[...]
N. CARAH ; S. BRODMERKEL | 2021
Dans Journal of Studies on Alcohol and Drugs (Vol.82, n°1, January 2021) Article : PériodiqueOBJECTIVE: Digital media platforms like Facebook and Instagram play a significant role in the marketing of alcohol, connecting producers and consumers in novel ways. Alcohol marketers have proven to be innovative experimenters with the participa[...]
FRANÇAIS : Selon ce rapport, le marketing de l'alcool s'adapte plus rapidement aux nouvelles réalités que la législation en vigueur dans la Région, l'industrie utilisant les possibilités offertes par les plates-formes numériques pour vendre ses[...]
The Department of Health asked the Health Research Board (HRB) to ascertain the knowledge, opinions and behaviours of the general public in relation to alcohol consumption and whether they agreed or disagreed with some of the measures proposed i[...]