Périodique

Targeting smokers via tobacco product labelling: opportunities and challenges for Pan European health promotion

E. DEVLIN ; S. ANDERSON ; G. HASTING ; L. MACFADYEN | 2005

Cigarette on-pack messages are one of the principal vehicles for informing smokers about the risks of smoking and research has highlighted their role as a valid health communication tool. Furthermore, they have the potential to disrupt the power[...]

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