Auteur Y. J. M. CHEN

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Health-oriented marketing on alcoholic drinks: An online audit and comparison of nutrition content of Australian products

A. HAYNES ; Y. J. M. CHEN ; H. DIXON ; S. NG KRATTLI ; L. GU ; M. WAKEFIELD | 2022
Dans Journal of Studies on Alcohol and Drugs (Vol.83, n°5, September 2022) Article : Périodique

OBJECTIVE: Marketing, label design, and product innovation strategies are being used by the alcohol industry to position some products as "healthier choices." The aim of this study was to systematically document the content and prevalence of hea[...]

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