Historique
Article de Périodique
New cigarette brands with flavors that appeal to youth: Tobacco marketing strategies (2005)
Auteur(s) :
CARPENTER, C. M. ;
WAYNE, G. F. ;
PAULY, J. L. ;
KOH, H. K. ;
CONNOLLY, G. N.
Année
2005
Page(s) :
1601-1610
Langue(s) :
Anglais
Refs biblio. :
40
Domaine :
Tabac / Tobacco / e-cigarette
Discipline :
MAR (Marchés / Markets)
Thésaurus mots-clés
TABAC
;
INDUSTRIE DU TABAC
;
CIGARETTE
;
MARKETING
;
FACTEUR DE RISQUE
;
GOUT
;
JEUNE
Thésaurus géographique
ETATS-UNIS
Résumé :
Tobacco manufacturers have recently introduced a proliferation of exotic brands featuring candylike flavors. We reviewed internal tobacco industry documents and patents to assess the role of flavored cigarettes in the targeting of young smokers. This research revealed the development of flavor delivery technologies hidden from consumers and public health professionals, including the use of a plastic pellet placed in the cigarette filter. These findings raise concerns as to the potential added health risks associated with using new flavored tobacco products, and they underscore the need for effective assessment and monitoring of tobacco products.
Affiliation :
Division of Public Health Practice, Harvard School of Public Health, Boston, Massachusetts, USA