Historique
Article de Périodique
Dealing with an innovative industry: a look at flavored cigarettes promoted by mainstream brands (2006)
Auteur(s) :
LEWIS, M. J. ;
WACKOWSKI, O.
Année
2006
Page(s) :
244-251
Langue(s) :
Anglais
Refs biblio. :
54
Domaine :
Tabac / Tobacco / e-cigarette
Note générale :
American Journal of Public Health, 2006, 96, (2), 244-251
Résumé :
ENGLISH :
Product and marketing innovation is key to the tobacco industry's success. One recent innovation was the development and marketing of flavored cigarettes as line extensions of 3 popular brands (Camel, Salem, and Kool). These products have distinctive blends and marketing as well as innovative packaging and have raised concerns in the public health community that they are targeted at youths.Several policy initiatives have aimed at banning or limiting these types of products on that basis. We describe examples of the products and their marketing and discuss their potential implications (including increased smoking experimentation, consumption, and "someday smoking"), as well as their potential impact on young adults. (Review' s abstract)
Affiliation :
UMDNJ-School of Public Health, 317 George St, Suite 209, New Brunswick, NJ 08901. Email : lewismj@umdnj.edu
Etats-Unis. United States.
Etats-Unis. United States.
Cote :
Abonnement