Historique
A. MAHER ;
N. WILSON ;
L. SIGNAL ;
G. THOMSON
|
2006
Dans BMC Public Health (Vol.6, n°95, 2006) Article : Périodique
Dans BMC Public Health (Vol.6, n°95, 2006) Article : Périodique
BACKGROUND: Sports sponsorship is a significant marketing tool. As such, it can promote products that pose risks to health (eg, high fat and high sugar foods) or it can promote health-supporting products (eg, sporting equipment and services). Ho[...]
